Rocking with your source
5 Tips on how to be careful when using your font in your layouts.
Getting the typography right is sometimes tiring in the digital environment, it’s a real savagery in the middle of a forest full of options, in addition to being difficult to choose, it’s important to check if it’s an appropriate font for you and your customers, that’s why we created this post to clarify some doubts that arise on the internet.
The source plays a key role to be successful in your products, they need to communicate directly with your purpose. It will be the communication tool between you and your content, it is the necessary means to establish real communication with your users.
Typography is the secret to success. It plays a significant role, a good font facilitates communication in the act your target audience reads, however bad typography would kill your options, so we put together this post for you to reach your user without noise. Check out our list below:
1. Keep fonts to a minimum.
The use of fonts is more than three fonts, however, it is a limit that should not be exceeded if you want your site or your feed to be more structured.
Consider limiting the number of font families used, at least two is enough, one is usually enough and keep them everywhere.
2. Start by selecting a font for your body text.
This is a very important decision that typeface like any other decisions like title. Body text is the most common element in a product. It is the first contact about the product’s attributions and that all yours will have witnessed over time, given that the appearance of the text body of the text greater impact on the quality of the design.
3. Stick with one source until you master it.
For the fonts you have. Play around with styles. Varied styles currently exist as vintages exist, as well as modern and they come with many different styles. Which means they are specific. Fonts with a wider range of styles can help you vary special text, a context button, or a label. A good example is flashy shopping commands on ad pages with their thick fonts and flashy cores.
4. Choose the right font size for YOU.
The size of your text has a huge impact on the user’s reading experience on the screen. A very small text can cause the reader to have less reading time. As a result, users will ignore most of the information you’ve come up with. This is the reality in cell phones that have very small print and don’t care about the headache they cause users. Large texts tend to be distracting to other content and less to what matters most.
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Use fonts 16 pixels or larger for body text.
For iOS devices:
Use a text size of at least 11 px.
The minimum readable font size is 12 pixels, but at least 14 pixels are used for the main text.
5. Justify your text.
By left justifying your text, you make the text easier to read. The eye is able to find the edge and this makes reading much easier. A consistent left (horizontal) border helps readers a place for their eyes to return to after finishing the line (horizontal). It is also important to pay attention to the gap and avoid having a single word in the last word of a paragraph, also known as a widow line. A widow line is a single or very short word of text at the end of a paragraph. Avoid this as much as possible.
Good typography not only makes us read, it makes us feel. Typography is a skill every designer needs to master in the digital age. As in any design project, the guidelines and tips are just a starting point and in the end what is written is the differential for your users to keep constantly accessing your content.